Labbox Education
Labbox Education designs STEM electronics kits - the Circuit Explorer line - that teach kids to build real circuits, sensors, and motors, moving them from using technology to understanding how it actually works.
Labbox was entering the Hungarian market from a standing start, with no existing customer base or brand recognition to lean on. Early efforts weren't finding an audience, and the risk of the market entry not paying off was real.
We ran a multi-creative paid media campaign purpose-built for market entry, testing several distinct creative angles at once to find out quickly which ones actually resonated with Hungarian parents and educators, then shifting budget toward what worked.
The campaign brought in thousands of leads at just $5 each, giving Labbox both the customer base and the confidence to treat Hungary as a real, ongoing market rather than an experiment.
“Entering Hungary was a huge risk, and we were struggling to get any real traction. Adverteezing's multi-creative campaign was the turning point where everything clicked. We brought in thousands of leads at just $5 each. It enabled us to enter a new market with confidence. We're finally hitting our stride.”
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